Developers are responsible for creating apps that meet customer expectations, so security, performance, and accessibility are the key elements of Shopify apps that contribute to a user-friendly experience.
In this article, we present some practical E-commerce app development trends recommended by Shopify experts that you should consider to increase your sales.
In the e-commerce ecosystem, headless is known as "headless commerce" which is an e-commerce solution that stores, manages, and delivers content, as a template or theme.
Whether it's an online store, a mobile app, or an in-store experience, developers should create apps that facilitate various benefits for both businesses and consumers.
A headless e-commerce system is working by sending requests between the presentation and application layers via web services or application programming interface (API) calls.
For example, when the user clicks the "Buy Now" button on their smartphone, the presentation interface of the "headless e-commerce" system sends a call to the API to process the order. The app layer sends another API call to the app layer to present the customer with the status of their order.
Performance is an ongoing trend in the Shopify ecosystem, which is why the focus is on the customer's experience on the website.
With the growth of the Shopify platform, a challenge for e-commerce applications is keeping up with requests from users as well as from Shopify in the form of webhooks, which is a method of modifying the behavior of a web page or web app with custom calls.
The pandemic has contributed significantly to raising awareness of the environmental impact of digital technologies. Consumers are much more conscious of their purchasing decisions and pay more attention to sustainability and the environment.
Tom Locke, Creative Director and Founder of Shopify Expert Noughts & Ones comes up with a series of best practices for developers. Locke recommends the following:
One of the most important features that need developers' attention is the AJAX API. It finds its usefulness when designing a standard collection page with a product grid.
Developers can achieve:
#Use native meta fields to add more custom options for merchants
Meta fields are applied to either a product or a variant and can contain a wide variety of data, including text entries, measurements, file uploads, other products, and even a data selector.
Meta field values can also be dynamically extracted into the text content areas of the theme for stores upgraded to Online Store 2.0. This means merchants have more control over where these dynamic values appear on their product page. Native meta fields are not available on collections, customers, orders, blogs, or articles, but hopefully, Shopify will roll out these updates soon. In the meantime, there are plenty of use cases such as custom icons, event data, wash instructions, and more that can be implemented.
The pandemic has reduced the possibility of photo shoots, which is why product photography has been replaced by 3D models, which have significant advantages of reducing costs, being more environmentally friendly, and creating a more engaging customer experience.
3D models allow for accurate realism and meticulous detail which are widely available and becoming increasingly affordable.
What is essential for developers is testing websites and applications before launch. Performance remains a key concern for marketers, which is why developers need to ensure that the app creates a good browsing experience for users and does not affect page load times.
We recommend keeping in mind the practices outlined in this article to make your website or app make sense for your brand, product, and user.