A local brand newly launched that needed a visual identity as sweet as their products.
The competition in the traditional, homemade food products market is very fierce, at least in Romania. However, our client has one detail that differentiates him: the products are made by a man. We wanted to give Bogdan all the support we could. Therefore, we created a design that could set him apart from the competitors.
We started with the chromatic choices preferred by Bogdan; after we analyzed the market and in the end we created a logo that is simple, yet appealing and easy to be remembered.
Besides the logo, we delivered business cards, product labels and flyers. Our next aim is to launch a new website.